Tag Archives: in-text motive

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Tortoise Tuesday: How to Do Mukbang With Motive

I love watching South Korean mukbang. It’s a genre of online video in which streamers eat excessive amounts of food (usually very unhealthy) in front of a camera. The term roughly translates to “eating broadcast,” which I think encapsulates the primary purpose of mukbang pretty well. However, the genre also lends itself to a surprising amount of depth. In this post, I’d like to speculate about why one popular mukbang personality—tzuyang—is able to consistently enthrall her 5.58 million subscribers and other YouTube-watching enthusiasts. I find tzuyang’s videos appealing because they seamlessly integrate “textual motive” and other kinds of motive. 

Traditionally, mukbang is done in the comfort of one’s home, and the unmoving camera simply captures 1) the food and 2) the person who eats the food. Within this setup, the host answers “textual motive” questions (What does the food taste like? What’s the best way to prepare and eat the food?) by “analyzing” her “primary sources.” 

This is tzuyang in a more “classic” mukbang setting. 

Although tzuyang has, of course, recorded these more “traditional” mukbang videos, most of her videos actually blur the boundaries between traditional mukbang, vlog, and even documentary. Tzuyang’s most recent video, in which she visits a traditional market in Daejeon, South Korea, exemplifies this genre-bending style. The video was sponsored by the Daejeon Tourism Organization, and it clearly aims to display the appeal, variety, and authenticity of traditional market food. Thus, the video not only focuses on the delicious food (and tzuyang’s astounding appetite) but also captures the environment/atmosphere of the traditional market. Tzuyang, then, embeds her eating within a larger context. In writing, we might think of this move as situating our main analytical work in a “scholarly conversation.” 

In another recent video, people in the fish market abandoned their stalls to watch tzuyang eat.

Another aspect of tzuyang’s videos are her interactions/conversations with food stall and restaurant owners. Although many of them recognize tzuyang, they are nevertheless amazed upon seeing how much food she can consume. (These owners, who are generally older, also love to give tzuyang extra side dishes and tea. They treat her like she’s their granddaughter.) These live interactions are both funny and heartwarming; altogether, they add yet another dimension to the “scholarly conversation” of tzuyang’s videos. Some shopkeepers initially express skepticism, while others wholeheartedly cheer tzuyang on. Regardless of what onlookers say, tzuyang responds to all of them through her engagement with food.   

This informal analysis now brings me to why I (and millions of others) keep returning to tzuyang’s videos. Although eating remains a focal point of tzuyang’s channel, her videos are also engaging because they show how tzuyang navigates different food landscapes and converses with local people. Together, these elements also allow tzuyang to promote older or lesser-known food locations across South Korea, which have been heavily impacted by the global pandemic. Mukbang videos can have a global motive! 

Drawing inspiration from tzuyang’s multilayered videos, I would encourage students to incorporate different layers of motive in their own writing. While watching—or, in my case, describing—how people eat lots of food is somewhat puzzling in itself, this content allows us to simultaneously think about larger environments, communities, and global contexts.

–Christina Cho, ’24

Motive, Spring 2018

A Dangerous Affair: Lady Susan’s Seductive Power in Love & Friendship

In a Tortoiseshell: In this junior paper on Love & Friendship, a film adaptation of Lady Susan by Jane Austen, Megan Laubach’s motive is multi-faceted. Her introduction begins with in-text motive as Megan notices that Love & Friendship, despite being narrative in form, feels like an authentic adaptation of a novella written as a collection of letters. Then, Megan situates her in-text motive in a larger scholarly debate within film criticism about narration, leapfrogging from scholar to scholar in order to both disagree with them and insert her own voice into the conversation: this is scholarly motive. Taken together, Megan’s introduction is an excellent example of how to motivate a larger research paper topic on the orders of both primary and secondary sources.

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Tortoise Tuesday: Using Scholarly and In-Text Motive to Understand Death in Tolstoy

Distinguishing between the two types of motive – scholarly and in-text – in an introduction can be a challenge. As an author tries to convey to the reader why their argument matters, they need a strong in-text motive: the answer to the “so what?” question as to why the argument is relevant to the text, event, or other primary source under discussion. The scholarly motive is, however, just as important: since their paper is entering a scholarly conversation on the topic at hand, the author needs to take a clear position within that conversation. This can mean agreeing with a scholar but expanding on their view, knocking down another scholar’s argument and replacing it with a new model, or any other way of engaging with the existing literature.

In this opening passage from the essay “Tolstoy and the Geometry of Fear,” Kathleen Parthé articulates both her in-text and scholarly motive from the outset as she analyzes a symbol for death in Tolstoy’s short story “Notes of a Madman” (published posthumously in 1912). She explains how an analysis of the symbol, a square figure, can help the reader to understand and appreciate the story in the context of larger questions of death and fear in Tolstoy’s work (in-text motive). She also points out why her article is necessary to Tolstoy scholarship: although the critical literature has focused on the broad theme of death in Tolstoy, it has neglected the author’s use of symbolism, leaving a gap in the scholarly conversation that Parthé now tries to fill.

—Rosamond van Wingerden ’20

“Tolstoy was repeatedly drawn to the crisis of dying because he felt that the traditional literary perception of death was inadequate, Death for Tolstoy was not just another subject; it was an important personal and aesthetic challenge. The critical literature, however, has treated death in Tolstoy only from the thematic point of view, and the devices the author chose so carefully to signify death have been for the most part unexamined and underestimated. Virtually no attention has been paid to the most unexpected of all devices: the first-person narrator in “Notes of a Madman” (“Zapiski sumasshedshego”) experiences the fear of death as “a horror – red, white, and square” (uzhas krasnyi, belyi, kvadratnyi).

The goal of this article is to demonstrate that this “square” is more than simply another interesting example of the various ways of fearing death that Tolstoy observed in himself and others. I will attempt to show how this seemingly anomalous image is actually related to a series of Tolstoyan linguistic devices for depicting death, and is in fact the ultimate device in that series. Three kinds of evidence will be offered in support of this argument: other examples in Tolstoy’s work, independent observations in linguistic and critical literature, and similar groupings of devices in writers such as Bely and Zamyatin. Finally, the square will be discussed as a type of geometric image, which, along with other mathematical borrowings, enjoyed a rich development among twentieth century artists, especially in Russia.”

(Kathleen Parthé, “Tolstoy and the Geometry of Fear,” in Tolstoy’s Short Fiction [New York: Norton & Co.], 404-5)